How to explain quickly (and nicely) that Dacia's car retailers were still open during the pandemic?
The result was this serie of 4 animated digital and social media movies made in record time before Christmas.
They explain that their car retailers were still working as (un)usual, and still able to welcome you at their place or deliver to yours (hence the "Our place or yours?" line) and all of that following strict health protocoles and safety measures.
Agency : Publicis Conseil
Client : Dacia
Work : Art Direction, Conception, Illustration, Motion Design
Year : 2021
Copywriter : Laura Kalfon
Creative Director : Claudio Vieira
Stillshots from the videos
Digital assets – Apart from the digital videos, we also worked social media Assets, specially on Instagram and Facebook.